MAXCONNECTORS Mimi Paranihi is a bold and edgy creative force making waves across fashion, entertainment, and social media. Born in New Zealand and of Ngāti Tūwharetoa and Ngāti Porou descent, Mimi is the Assistant Creative Director of EFFN, a statement streetwear label that reflects her fearless style and unapologetic attitude.
A professionally trained dancer from Sydney’s renowned BrentStreet studio, Mimi has captivated a loyal TikTok following of 320,000 with her high-energy performances and magnetic personality. In 2024, she rose to prominence as a standout contestant on Love Island Australia, where her confidence, authenticity, and cultural pride shone through.
As a proud Māori woman, Mimi weaves her heritage into everything she does—encouraging others to embrace their individuality and express themselves boldly. Whether through dance, fashion, or digital content, Mimi’s edgy creativity continues to inspire and connect with an ever-growing audience.